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Marketing & Consulting Recommendations
"Whenever anyone asks me about a great advertising resource, I refer them directly to Melinda. Her agency handled our marketing when I was CEO of Southwest Securities and did an outstanding job for us. Melinda is a master at finding the exact right words to telegraph your message to your clients and prospects. She has my highest recommendation."
– David Glatstein, President
Zybec Corporation
Former CEO, Southwest Securities
“We’ve enjoyed a close association with Marcus & Associates for more than 25 years. We need a niche advertising firm that can develop a long-term strategic plan as well as be responsive to changes in our market place. Marcus creates memorable ads in TV and print for two very different markets: the older population for cataract procedures and the younger demographic for LASIK. The measure of success is seen in the growth of our surgery practice – we are one of the leading LASIK practices in Texas and we are THE leading Crystalens lens implant practice in the nation.”
– Jeffrey Whitman, MD, President and Chief Surgeon
Key-Whitman Eye Center
"We’ve been asked why we use an agency in Dallas, when Hearst is based in New York. Sure, there are a lot of advertising agencies here, but none produces better work or offers more responsive service than Marcus & Associates."
– John Joly,
Corporate Marketing Consulting (ret.)
Hearst Newspapers
"TODAYS Staffing™ has worked with many agencies in the past and not one of them compare to the creative expression, expertise, professionalism and value provided by Marcus & Associates. We found their services invaluable in helping us quickly increase new business and transition smoothly during a major merger. Marcus would be highly valued by leading firms desiring rapid growth and competitive advantage."
– Margaret M. Krawczyk, VP Marketing and Strategy
TODAYS Staffing
“Within five years of launch, Marcus & Associates helped us build assets of more than $500 million. Our advertising has generated tremendous name awareness. In fact, Fortune magazine cited only one TV spot – ours – in their cover article on online trading.”
– Bruce Zucker,
President (ret.)
MyDiscountBroker (Now Ameritrade)
"I met Melinda when I was VP Marketing Services at Sprint. We had over a dozen agencies (too many) and brought them all under review. Her agency was selected as one of the best few resources for marketing and advertising.
What stands out about Melinda is that she is a creative person who also 'gets' strategy. Her expertise in explaining/training the persuasive psychology strategies that move people toward consensus brings a dynamic advantage to clients focused on business development."
- Dallas Diggs, President
IDEAS@Retail
Former VP Marketing,
Sprint
“Marcus & Associates has guided our company in formulating its marketing strategy during the last several years. We've been impressed with their quick understanding of our business and how well they communicate that understanding in creative ways to our customers. They are experts at product understanding, innovative layout and informative copy. Marcus & Associates responds to our needs quickly and works with our team to complete projects on budget and on time.”
– Eddie Lesok, CEO
Advanced Cast Stone, Inc.
“Since arriving in Chicago, I’ve worked with many agencies and designers, and as far as I’m concerned, you guys are still the best – and the best value.”
– Herman Bauman, Director of Marketing
Children's Medical Center
"Our firm has worked with Melinda Marcus for nearly a decade on a variety
of projects. Our experience has been extremely positive: Melinda is
competent, concise and collaborative. Unlike many
creative spirits who get absorbed in the aesthetics, she brings a sense
of vision and insight that extends into the underlying business goals.
Naturally, this offers clarity and relevance – in other words, added value.”
– Michael Egan, Senior Vice President
The Dallas Marketing Group, Inc.
Workshop & Speech Recommendations
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